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store brands

How to Break the Seductive Spell of Name Brands and Save Your Family Big Money

June 6, 2009

We are the products of our advertising environment. The seductive lure of popular name brands incessantly calls us. So seductive the lure that the attraction to name brands seems impossible to break, even in today’s tough economic times.
And who could blame us, we’ve been inundated with marketing messages since birth.
In fact, in one study it [...]

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