Posts tagged as:

price tricks

Psychological Supermarket Tricks That Make Us Spend

October 4, 2009

I have to hand it to them. Grocery stores are the masters of consumer psychology. How else can you explain walking into the grocery store for one item and coming out with a basket full of stuff?
In some ways they remind me of carnival pitchmen who’ve refined their sales pitches to perfection. In the process [...]

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Nine Simple Ways to Avoid Supermarket Impulse Purchases

September 12, 2009

It never fails. We go into the supermarket to buy a few things and come out with a cart loaded with groceries. The problem – those impulse grabs that fill our grocery carts.
In fact, depending on the study cited, nearly 40% to 50% of our grocery purchases are impulse buys – items we never [...]

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How Food Packaging Illusions Cost You Money

August 4, 2009

I’m always amazed at how food companies alter the packaging and appearance of their products to entice us to make a purchase.
A recent example of this occurred with my regular orange juice purchase. A few months ago while browsing my local grocery store I came across a special promotional case featuring a new variety of [...]

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How Your Local Friendly Supermarket Profits From Your Inconvenience

May 29, 2009

A recent post by Myscha Theriault at the personal finance blog Wisebread.com got me thinking about our “friendly” local grocery stores. 
In the article she discusses things that frustrate us all about our local supermarket. Particularly how supermarkets will:
Dramatically increase the price on a favorite item.
Change the location of an item in the supermarket so it [...]

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7 More Simple Ways to Slash Your Grocery Bill

November 14, 2008

In a previous post we listed seven simple ways to dramatically cut your grocery bill. With food prices expected to rise even further in 2009, its more important than ever to take steps to slash your grocery costs.
Here are 7 more simple ways to save money in tough economic times.
Shop with a list. Grocery stores [...]

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Money Trap – Not All Supermarket Sales Are Created Equal

November 1, 2008

We all love the thrill of getting a great deal. A sense of pride overwhelms us when we get 50% off a purchase. Yet, grocery stores have learned how to play this love for the deal against us.
They have conditioned us to expect a great bargain whenever we pick up an item that has [...]

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The Theme Display – A Grocery Store Money Trap

October 31, 2008

Supermarkets have carefully refined their methods for making us spend more than we’d like. One of their most insidious money traps is the supermarket theme display. These displays usually take the form of tables, end aisles, or special shelves that display food items related around a central theme.
Theme displays are commonly focused around holidays, [...]

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7 Simple Ways to Slash Your Grocery Bill

October 29, 2008

If you’re like most Americans your grocery bill is one your top monthly expenses. But unlike your mortgage, car payment, and other monthly expenses, you can easily and dramatically cut your grocery expenses.
Here we list 7 simple ways to reduce your food costs.
Don’t go to the store hungry. Grocery stores have made a science out [...]

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Watch Out for Supermarket Price Deception

October 1, 2008

Price deception is the way your friendly local supermarket gets you to pay more than you need to. Its practiced in little subtle ways – each working to siphon off your hard earned money.
When you know where this price deception is practiced, you’re one step closer to supermarket savings. Let’s take a look at some [...]

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Throw Store Loyalty Out of the Window

September 27, 2008

Ever wonder why grocery stores try so hard to build shopper loyalty with special reward cards and offers? The reason is that your loyalty is vital to their profits. Here’s why.
Simply put, no store can offer the lowest price on everything.
In fact, most stores offer different products at various mark-ups, a process called merchandising the [...]

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