From the category archives:

Supermarket Pricing Tricks

Anatomy of a Store Sales Trap

October 23, 2008

Stores have devised multiple techniques for getting us to spend more than we’d like to. In fact, greater than 40% of supermarket purchases are impulse buys. To encourage these impulse buys grocery stores employ a variety of sales traps. Below we take a closer look at one of these sales traps. The product [...]

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Watch Out for Supermarket Price Deception

October 1, 2008

Price deception is the way your friendly local supermarket gets you to pay more than you need to. Its practiced in little subtle ways – each working to siphon off your hard earned money.
When you know where this price deception is practiced, you’re one step closer to supermarket savings. Let’s take a look at some [...]

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Throw Store Loyalty Out of the Window

September 27, 2008

Ever wonder why grocery stores try so hard to build shopper loyalty with special reward cards and offers? The reason is that your loyalty is vital to their profits. Here’s why.
Simply put, no store can offer the lowest price on everything.
In fact, most stores offer different products at various mark-ups, a process called merchandising the [...]

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