From the monthly archives:

October 2008

The Theme Display – A Grocery Store Money Trap

October 31, 2008

Supermarkets have carefully refined their methods for making us spend more than we’d like. One of their most insidious money traps is the supermarket theme display. These displays usually take the form of tables, end aisles, or special shelves that display food items related around a central theme.
Theme displays are commonly focused around holidays, [...]

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The Supermarket Secret That Costs You Money

October 30, 2008

Supermarkets are marketing masters. They’ve studied your shopping behavior for decades.
As a result, they understand this simple fact – the longer a shopper stays in a store, the more that shopper will purchase. This explains why grocery stores have developed a variety of methods to keep you shopping longer.
Frozen Food Near the Back. Ever notice [...]

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Anatomy of a Sales Trap – Example 2

October 29, 2008

Anatomy of a Sales Trap – Example 2
In our previous Anatomy of a Sales Trap we discussed several methods stores use to increase impulse purchases. Today we analyze another supermarket sales trap – the stand-alone display. Lets take a quick look at how such a stand-alone display works.
The product – Quaker Oats Chewy Protein Bars.

[...]

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7 Simple Ways to Slash Your Grocery Bill

October 29, 2008

If you’re like most Americans your grocery bill is one your top monthly expenses. But unlike your mortgage, car payment, and other monthly expenses, you can easily and dramatically cut your grocery expenses.
Here we list 7 simple ways to reduce your food costs.
Don’t go to the store hungry. Grocery stores have made a science out [...]

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Anatomy of a Store Sales Trap

October 23, 2008

Stores have devised multiple techniques for getting us to spend more than we’d like to. In fact, greater than 40% of supermarket purchases are impulse buys. To encourage these impulse buys grocery stores employ a variety of sales traps. Below we take a closer look at one of these sales traps. The product [...]

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An Easy Way To Save on Juice Costs

October 22, 2008

The next time you buy your favorite apple or orange juice remember this fact.  The greatest percentage of your favorite juice is water, for which you pay the manufacturer to collect, package, and ship to your local grocery store.

Instead of buying a carton of orange juice, consider going to the frozen foods section of the [...]

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Why Your Grocery Cart Has Grown

October 21, 2008

I noticed something funny when I entered my local Dominick’s supermarket a month ago. At first I couldn’t put my finger on it. Then it quickly hit me – my grocery cart had been SUPER-SIZED!
Literally overnight all of the smaller grocery carts had been replaced with these new shiny behemoths on wheels. And yes [...]

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Three Money Saving Questions To Ask Your Supermarket

October 15, 2008

Supermarkets policies can vary widely. Knowing the differences in store policies can save you large sums of money.
Below we list 3 money saving questions you should ask of your grocery store. A simple stop at your store’s customer service desk will provide you with all the answers you need.
Does Your Store Offer a Money-Back Guarantee [...]

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Don’t Let Your Store off the Hook – The Importance of Rain Checks

October 10, 2008

There’s nothing more frustrating than checking a flyer to see your favorite product on sale, only to find that it’s not in stock when you arrive at the store.
More often than not this occurs when you miss the first three days of a sale. Some stores are great and re-stock sale items on a regular [...]

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Expensive Steak at A Budget Price

October 8, 2008

Why pay for expensive filet-mignon when you can enjoy an equally succulent, tender steak at a bargain basement price?  Thanks to the folks at the University of Florida and University of Nebraska its now possible due to the creation of a new steak called the Flat Iron Steak.
This cut of meat comes from deep within [...]

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